December 8, 2024 by

How does Artificial Intelligence Affect Online Casino Gaming?

Slots Play Casinos, like most people, is fascinated by artificial intelligence.  Artificial Intelligence has taken everyday life by storm so quickly and to such an extent that we no longer say artificial intelligence; rather we say AI.

This is quite amazing.  AI now can direct advertising to us on our smartphones, tablets, or laptops.  AI knows what we want by our searches and by our conversations.

AI can coordinate with guidance apps through GPS (another acronym that started not so very long ago as Guidance Technology Systems) to tell us how to get from point A to point B.

AI uses the barcode on our purchases through our payment device, usually a credit card, to help stores decide what products to order and when to order them.

AI can tell your house or your workplace when to turn on the heat or the cooling.

AI is already tracking people’s habits and general practices.  Some people are horrified by these developments as they seem to emulate science fiction stories in which AI takes over societies.  Some people see the potential in AI as a general good even as it does present challenges.

Let us look at how AI can possibly affect our enjoyment of online casino gaming.

Slots Can be Driven by AI

We have come a very long way from when every slot was a mechanical device with three reels and the same symbols.  That gamers continued to play slots even in those unimaginative times demonstrates the attraction of slots as a medium of fun and entertainment.

As technology for slots developed over the last 50 years or so, we have seen slots take on themes that the early producers of slot machines could not have thought of.  Where once there was only one “theme” in slots, today there are hundreds as game providers find new ideas embedded in older ideas.

Some of this is driven by AI which can help game developers think outside the box to come up with new ideas for slots.  This development is especially important in slots as they are the most popular game at both online and land-based casinos.

Personalized Slots

Just as a supermarket can track individual customers’ buying habits through the barcode, AI can determine gamers’ habits.  This includes what gamers like in slots.  So, some slots already are able to “change” based on the gamer’s desires.

Gamers can manipulate slots to “tell the story” they want them to tell.

AI Tracks Gamers’ Use of Bonuses

Almost all online casino gamers take deposit bonuses.  Some take them more often than others.  AI has the capacity to track these bonuses and to offer gamers bonuses that the gamers would like to take even as the casinos might not make a generalized offer for these bonuses.

In other words, AI might make it possible for an online casino to make many deposit bonus offers to specific yet different gamers who have shown a willingness to take deposit bonuses.

For example, a casino might offer a combination deposit bonus and a large number of free spins in a specific gamer’s favorite slot.

An online casino might track gamers’ slots play and discover that some like travel slots.  These casinos could offer a bonus in the form of a travel package to someplace nearby.  For high rollers and VIPs, the travel offer might be for a place far away.

Newsletters for Gamers

In the digital world, producing a newsletter or online magazine is not nearly as expensive as it is to produce printed versions.  Some online casinos already have newsletters and magazines.  AI can pinpoint gamers’ likes and dislikes and newsletters and magazines can go out online with specific information for specific gamers.

Computers used to do a lot of this categorizing but AI is a step ahead of computers.  That is the great addition AI makes in everyday life and in online casino gaming.

AI Can Follow Trends

We have already hinted at a few trends that AI can track and then return the benefits back to gamers.  A trend that many gamers overlook but that casinos can never overlook is the face of the casino.  Every home page has text.  The color of the text, the color of the background, the font and the size of the font are all elements that online casinos need to stay abreast of.

Where computers are great at figuring out how a blackjack or video poker player should play a given set of cards, AI can track thousands of online casinos and how many people sign up to play at an online casino.  AI has the speed and breadth to connect sign ups to a casino’s home page.

The exact content of the text is also something that AI can track.  An online casino has so much to tell gamers and it can’t all fit onto a home page.  AI can and will help online casinos decide what to tell gamers on the home page in order to get the gamers to sign up and what to put on other pages.

AI can track the popularity of slots and other games and to determine how the casino can describe the game.  Too many words are often a turn-off while too few words leave a lot of gamers hanging and an online casino gamer has so many options that imperfect text on a home page or inside page may send the gamer to a different online casino.

Online Casinos are Highly Regulated

Governmental jurisdictions need to regulate online and land-based casinos for the benefit of gamers who certainly want the casinos to be on the up and up and to stay that way.  There are thousands of jurisdictions worldwide.  A land-based casino needs to follow local regulations initiated by local authorities.

Online casinos reach a worldwide audience and therefore online casinos have to follow many different regulations imposed by many different jurisdictions.

The speed and thoroughness of AI can help online casinos remain in compliance with all regulations imposed by all jurisdictions.

AI Can Help Sports Bettors

It is true that many if not most sports bettors bet on their favorite teams or bet on hunches.  We always say that a sports bettor should do his or her due diligence and get as much information as possible before placing any kind of sports bet.

That is all well and good except for the fact that there are hundreds or possibly thousands of variables that can affect the outcome of a sports contest.  Baseball is a game of inches and sometimes that winning hit is a nothing pop-up that just happens to fall between three or four defenders!

American football is a game of power and strength and if an offensive lineman has reduced power and strength because of a slight cold or his thoughts are elsewhere, his inability to play at 100% of his ability can affect the outcome of a game where so many games are decided by just a few points.

AI can help sports bettors get through and analyze the most important facts that may affect the upcoming game the bettor wants to bet on.

Slots Play Casinos is Looking for Ways to Improve through AI

We have shown a few applications of AI in real life and in online casino gaming.  As an online casino watchdog, Slots Play Casinos is always looking for improved ways to get the message across to gamers.

We expect AI to become an integral part of the mission of most businesses, organizations, and governments as well as our own mission.  We hope to be able to use AI to help us report on online casinos for the betterment of all aspects of online casino gaming.

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David is our amateur economist and political philosopher, weather enthusiast, killer Sudoku fan, and best darn game analyst we've found.

In the twenty or so years since graduating college David has completely changed his gaming practices. Where once he played mostly video games with the occasional swing at blackjack at land-based casinos, David switched course and became a regular Sudoku player. David says that he likes the intellectual challenge of solving difficult problems.

Since he began playing Sudoku in earnest, David has ... [Read David Connor full bio]